Tag: Motion Design

The Concept The format was fixed and unusual: 1024×480 pixels, roughly twice as wide as it is tall, no sound, and a few seconds of attention from someone walking past a screen. Fero-Term had interior visuals and a product list, not a film. So instead of cutting between product shots, we treated the screen as a window into one room. A single continuous camera move through a lit interior, with the products placed where the eye lands anyway. The Process Each product was rebuilt as a clean 3D model from Fero-Term’s references. From blockout to final frame, the scene was built once...